PENGARUH LINGKUNGAN BISNIS TERHADAP KINERJA (STUDI PADA UKM PRODUK UNGGULAN DI KABUPATEN KUDUS)
Keywords:
Business Environment,Business PerformanceAbstract
The government created the Millennium Development Goals (MDGs) program, where the government issued INPRES No.3/2010 concerning equitable development programs, which specifically contained three things, one of which was: pro-people development programs, namely family-based poverty reduction programs, community empowerment and empowerment of small and medium enterprises (SMEs). Study on the empowerment of SMEs using the case study method, with the object of research on leading SME products in Kudus district. Purpose of the study: Test and analyze whether the business environment has a significant effect on business performanceThe object of research on SMEs superior products in Kudus Regency which are included in the tourist market area are: batik village, jetis village, Kudus district, bag and luggage industry center in kludan village, Kaliwungu district. The analysis method used is cross sectional analysis using a combination of these analysis methods.References
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